PenWomen OnLine

Current Webinar

How to Create An Online Presence

Lynne Morgan Spreen

This 60-minute webinar will present an overview and explain the benefits of social networking tools such as Blogs, Facebook, Twitter, LinkedIn, YouTube and eBooks as a means of marketing your work.

To register for How to Create an Online Presence PenWomen OnLine webinar, use our secure payment method here:


Tuesday, February 21 at 4 p.m. PT and 7 p.m. EST
60 minutes
Introductory price of $20
Open to the public

Here’s what you’ll learn:
Harnessing the power of the Internet to market your work.
The two essential components of successful online marketing.
Three critical skills for making the most of your time online.
Using social networking such as Facebook, LinkedIn, Twitter, YouTube and many more.
Blogging as a means of expanding your customer base.
Using eBooks to market your product.

Your Master Instructor will be Lynne Spreen of the Palm Springs Branch, CA. As a former human resources executive, Lynne conducted training classes and seminars in the corporate arena.
As an aspiring novelist, Lynne has gained significant expertise in establishing an online presence, or “platform.” She has an online following on 8 online communities. She writes book reviews at Goodreads.com and Amazon.com, and her blog is available by paid subscription on Kindle. Additionally, she has filmed and uploaded video for YouTube. For more information email: webinars@nlapw.org

Synopsis:
1. Overview of the class
2. Depiction of the current marketing environment (i.e. Why a creative person needs an online presence) and how social networking can help promote one’s product
3. Description of tools in order of complexity from low to high: LinkedIn, Facebook, Twitter, YouTube, Website (without blog), Website (with blog), and Ebooks.
4. Conclusion, including a list of resources so students may pursue implementation of the tools on an independent basis.
5. Q&A.

To register for How to Create an Online Presence PenWomen OnLine webinar, use our secure payment method here:


Upcoming Webinar

See What I’m Saying: What Children Tell Us Through Their Art

Dr. Myra Levick, Ph.D., ATR-BC

Tuesday, March 20 at 6 p.m. PT and 9 p.m. EST
Synopsis:
1. Introduction to this type of Art Therapy Assessment
2. We’ll see 35 drawings from children (K through 6th grade) and how their levels of cognitive and emotional functioning are determined.
3. Results of the study and implications as they relate to the emotional health of today’s children. 4. Q&A

Your Master Instructor will be Dr. Myra Levick, from the Boca Raton Branch. Myra has been an exhibiting artist, psychologist and art psychotherapist for over 40 years. With a BFA in Painting and Ph.D. in Child Development and Education, she is the founder and first president of the American Art Therapy Association, and currently is the Director of the South Florida Art Psychotherapy Institute and a guest lecturer, teaching graduate art therapy and psychology courses in universities around the country. This webinar is open to all members and non-members. For more information, email: webinars@nlapw.org

NLAPW members: for information on how to apply to be a master instructor for a specific topic, please email

webinars@nlapw.org

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